To turn on closed captions on a screen, open the TV's settings menu (or press the CC button on the remote), find Closed Captioning or Accessibility, and switch it on. In a gym, though, the question is bigger than one remote. Members who are deaf or hard of hearing may ask staff to turn captions on, the TVs on your cardio floor may be muted anyway, and the videos you play on signage need captions you control. This guide covers all three.
TL;DR
- Closed captions can be switched on and off by the viewer. Open captions are part of the picture and always visible (NIDCD).
- Gyms count as places of public accommodation under ADA Title III, and the National Association of the Deaf says that includes providing access to the audio on televisions.
- Write a one-page captions routine: who turns captions on, how fast, and how each TV does it. Then post the steps near the screens.
- For your own signage videos, use accurate, synchronized captions, and check any auto-generated text by hand.
- Design screens for readability too: high contrast, large type, and text that stays up long enough to read.
Table of Contents
- How to turn on closed captions on a TV
- Closed captions, open captions and subtitles
- What the ADA means for gym TVs
- Captioning your own gym content
- Design every screen to be readable
- How we see it
- Build a caption routine your staff can follow
- Run your gym screens from one dashboard
- FAQ
- Sources
How to turn on closed captions on a TV
Every TV menu looks different, but the path is nearly always the same. Start with the remote.
- Press the CC or Subtitle button if your remote has one. Some remotes cycle through options, so press once and check the screen.
- If there is no button, press Menu, Settings or the gear icon.
- Look under Accessibility, General or Caption, and select Closed Captioning (sometimes labeled Caption & Text).
- Switch captions to On. Some sets offer "On when muted," which suits a gym floor where TVs often run silent.
- Pick the caption channel, usually CC1, if the set asks.
If the TV is fed by a cable or satellite box, a streaming stick or a media player, the captions may be controlled by that device rather than the TV. Check the box's own menu if the TV setting does nothing. Rev's walkthrough shows the same menu path for common TV brands.
Why captions sometimes don't show
When a member says captions are on but nothing appears, the cause is usually one of these:
- The wrong device is set. A caption setting on the TV won't help if the cable box is sending the picture with its own captions off, or the reverse.
- The input doesn't carry captions. Some connections and players pass caption data differently, so try the app's own caption setting instead.
- The program has none. Live or poorly prepared content can lack caption data entirely.
- Captions are on but hidden. Check text size, color and background settings. Federal rules require equipment to let users adjust font, size, color, background and edge attributes, so a transparent or tiny style may be the culprit.
Keep a list of the exact steps for each TV model in your building. It takes an hour to write and saves staff from fumbling at the front desk.
Closed captions, open captions and subtitles
The terms get mixed up, and the difference matters when you prepare content.
| Type | Can the viewer turn it off? | Typical use |
|---|---|---|
| Closed captions | Yes | Broadcast TV, streaming apps, TV menus |
| Open captions | No, they are part of the video image | Signage loops, social clips, muted rooms |
| Subtitles | Usually yes | Translating dialogue for viewers who can hear |
The NIDCD explains that open captions are always in view, while closed captions can be turned on and off by the viewer. The FCC notes that captions are meant to convey more than words: accurate, synchronous, complete and properly placed text that includes sound information, whereas subtitles often assume the viewer can hear the audio.
That last point is why a class video with a caption that reads only "Let's go!" falls short. If the instructor's cue is a whistle or a countdown beep, a deaf member needs that cue in text too.
What the ADA means for gym TVs
Gyms are named as places of public accommodation in the statute, and the NAD's guidance for businesses states that Title III requires access to aural information on televisions. In practice, the NAD's position is that when a customer asks, staff should turn on captions on TVs in public areas.
Two practical points follow:
- A request should be easy to honor. If staff can't find the setting in under a minute, the member waits, and the request starts to look ignored.
- Muted screens still need a plan. A TV with no sound is not a reason to skip captions, since the member who needs them cannot follow the program otherwise.
This is general information, not legal advice. If a member or a lawyer has raised a complaint, or you are unsure how the rules apply to your building and local ordinances, talk to an attorney who handles ADA public accommodation matters. Some cities add their own caption rules for public venues, so check yours.
What the equipment must do
The law also puts duties on manufacturers. Digital apparatus that receive or play video must include caption decoder and display capability where technically feasible. In July 2024 the FCC adopted an order requiring manufacturers and cable and satellite providers to make caption display settings readily accessible to users. For a gym, this is a buying criterion: favor screens and players where the caption control is easy to find, because your staff will use it under pressure.
Captioning your own gym content
Broadcast TV arrives captioned. The class promos, form demos, welcome videos and challenge announcements you put on screens are different: you are the publisher, so captions are your job.
Make captions open or closed on purpose
Signage players often can't expose a caption menu to the viewer, and no member will walk up to a wall screen with a remote. For loops, open captions (burned into the video) are the most reliable choice. The viewer sees them every time, with no setting to find. For content played through TV apps or a streaming device, closed captions let members choose.

Quality rules that hold up
Accessibility guidance from universities and the federal government agrees on the basics:
- Synchronize. The text and the sound it describes should appear at the same time, as Section508.gov advises for prerecorded video.
- Give people time to read. Section508.gov also says to keep captions on screen long enough to read.
- Identify speakers and relevant sounds. Western Michigan University's digital signage guidance says captions should be accurate, properly timed and identify speakers and relevant sound effects.
- Check auto-captions. The University of Vermont's accessible digital signage guidelines point to WCAG 2.1 Level AA as the benchmark. Automated tools often stumble on specialized vocabulary and background noise, and a gym has plenty of both: barbells, music, "Romanian deadlift," "AMRAP," "burpee." Have someone who knows your terminology read every caption file before it goes live.
A worked example: a 45-second class promo
Imagine a promo for a Saturday HIIT class with a voiceover, a beat-driven track and a coach shouting a count. Here is how to caption it well:
- Generate a first draft with an auto-captioning tool.
- Correct the fitness terms and names. Fix "hit" versus "HIIT," and the coach's name.
- Add sound cues that matter: "[buzzer sounds]" for the interval start, "[music]" only if it carries meaning.
- Split lines so each caption holds one or two short lines and stays up long enough to read.
- Place captions away from the class time and sign-up text at the bottom of the frame, so they never cover what the viewer needs.
- Watch it on the actual screen, from the actual distance, with the sound off.
Step six catches more problems than any other. A caption that looks fine on a laptop can be unreadable from the treadmill.
Design every screen to be readable
Captions are one piece. The UVM guidance also says to plan accessible content from the start rather than retrofit it, and lists items that fit gym screens well:
- High contrast and large, sans-serif type. Light text on a dark background, or the reverse, with no busy photo behind the words.
- No flashing. The guidance points to WCAG 2.3.1: nothing that flashes more than three times per second. Fast strobe-style transitions are tempting in fitness branding, so check your templates.
- Pause and stop. WCAG 2.2.2 covers moving content, so keep auto-scrolling tickers to a minimum.
- Dwell time. Keep key messages on screen long enough to read comfortably, including for members who read more slowly.
For a deeper audit of physical and digital signage, our ADA signage requirements guide walks facility managers through a standards-first review. If your members read more than one language, see how to keep bilingual screen messages clear without crowding the display, or start with two or three languages.
A note on the legal standard for websites and apps
You may read that WCAG 2.1 AA is the standard. Be precise about that. The Department of Justice finalized a rule in 2024 that sets WCAG 2.1 Level AA for state and local government web content, and it has since extended the compliance dates. That rule covers governments, not private gyms. Still, WCAG 2.1 AA is widely used as the practical yardstick for public-facing digital content, and it is a sensible target for your screens.
How we see it
We build for gym teams that run a lot of screens with very little staff time. From that view, captions fail for operational reasons far more often than for lack of goodwill. The TVs are different brands. Nobody wrote down which remote works with which set. The class video went live without a caption pass because the instructor posted it five minutes before the session.
So we push for three habits:
- One place for everything. When TVs, class content, announcements and music are managed from one dashboard, staff aren't hunting through five apps when a member asks for help. This is the problem we built Kingdom Signage to solve.
- Caption before you schedule. Treat a caption check as part of publishing, like a spelling check. Put it in the checklist for every new promo or demo video.
- Accessibility is a retention tool. Captions help the member with hearing loss, and they also help the person on the bike next to a thumping speaker. Clear communication is a better member experience for everyone.
A good rule for small studios: choose a smaller set of captioned, high-contrast templates you can reuse, rather than a different design every week.
— Kingdom
Build a caption routine your staff can follow
A written routine matters more than any piece of software. Keep it to one page.
- Inventory every screen. List its location, brand, model, source (cable box, streaming stick, signage player) and where its caption setting lives.
- Name the owner. Decide who on each shift handles a caption request.
- Write the steps. Use plain language and photos of the remote buttons. Tape the sheet inside the front desk, not in a binder.
- Test monthly. Turn captions on and off on every screen. After a firmware update or input change, the setting can reset.
- Review content before it plays. Add a caption check to your publishing steps.
- Log requests. A short note of when a member asked and how fast staff responded shows a good-faith process.
If you manage several locations, standardize hardware where you can. Fewer models means fewer sets of steps to remember. Our gym signage upgrade checklist and the guide on setting up gym digital signage cover the hardware side, and the front desk signage essentials help with the sign that tells members how to ask for captions.
Run your gym screens from one dashboard
Kingdom Signage is a subscription platform for gyms and fitness studios. It unifies control of digital signage, TV screens, class scheduling, workout timers with demo video support, room-based music, and real-time announcements, across rooms and locations. It works with the screens you already have, so you aren't forced to replace hardware. A single dashboard makes it faster to update what plays where, which helps when the content you publish needs a quality check before it goes up.
Plan details are on kingdomsignage.com, where you can start with a free trial or demo.

FAQ
How do I turn on screen captions?
Press the CC or Subtitle button on the remote, or open Menu or Settings, then Accessibility, and choose Closed Captioning. If the TV is connected to a cable box or streaming device, you may need to enable captions on that device instead.
What is the difference between subtitles and closed captions?
Subtitles generally translate or transcribe dialogue for viewers who can hear. Closed captions are designed for people who are deaf or hard of hearing, so they include sound effects and other audio information as well as speech. Closed captions can be switched on and off by the viewer.
Why are closed captions not showing on my TV?
The most common causes are a setting turned on at the wrong device, an input that doesn't pass caption data, or a program that has no captions. Also check the style settings, since a very small or transparent caption can look like it's missing.
Do gyms have to turn on captions on their TVs?
The National Association of the Deaf states that ADA Title III applies to gyms and requires access to the audio on televisions, including turning on captions when asked. Rules can vary by city, so confirm your obligations with an ADA attorney if you have a specific situation.
Should signage videos use open or closed captions?
For looping signage that members only watch, open captions are the safer choice because they are always visible and need no menu. For content on TVs that members can control, closed captions give them the choice.
Sources
- Closed Captioning on Television, FCC
- Closed Captioning Display Requirements for Equipment, FCC
- Commission Adopts Closed Captioning Display Settings Order, FCC
- 47 CFR 79.103, eCFR
- TVs in Public Places, National Association of the Deaf
- Captions for Deaf and Hard-of-Hearing Viewers, NIDCD
- Captions and Transcripts, Section508.gov
- Accessible Digital Signage Guidelines, University of Vermont
- Digital Signage, Western Michigan University
- How to Turn on Closed Captions on Your TV, Rev
- DOJ Extends Title II ADA Web Accessibility Rule Compliance Deadlines
